The values of these directives are displayed on the "Support" dialog of the Add/Remove Programs Control Panel applet in Windows 2000/XP/2003. Setting them is optional, and will have no effect on earlier Windows versions. The values may include constants.
The value of the AppPublisher directive is also used as the default value for the VersionInfoCompany directive if it is not specified.
AppPublisher=My Company, Inc. AppPublisherURL=http://www.mycompany.com/ AppVersion=1.5